North Norfolk Digital patter now available for people's own digital music collections, as Alpha Papa film hits cinema screens
Alan Partridge's music taste may be "surprisingly great" according to Guardian critic Alexis Petridis. Now fans of Steve Coogan's character can hear how he'd sound introducing their own music collections on North Norfolk Digital.
BBC Worldwide has launched an official Radio Alan iPhone and iPad app, which plays audio clips of Partridge's broadcasts in between songs from users' own iTunes libraries.
The app offers individual soundbites for specific artists if it recognises them on the device – "Keep your clubs away from his young, it's Seal!" for example – with a built-in Partridge Playlist directing fans to other songs with specific introductions on Apple's iTunes store.
BBC Worldwide and Coogan's production company Baby Cow worked with British developer Touch Fantastic on the app, with the clips taken from the Mid Morning Matters web series.
The app, which costs 69p for iPhone and iPad, offers an additional "Alan Pack" of clips for a further 69p via in-app purchase, with the promise of more material to come in the future.
Its release comes alongside Partridge's big-screen debut in the Alpha Papa film, which has been receiving warm reviews since its premiere in the character's stomping ground of Norwich.
Radio Alan is part of a wider trend for apps that promote films or TV shows, while also providing an additional revenue stream for their producers.
Political satire The Thick of It spawned an app called Malcolm Tucker: The Missing Phone, for example. Masquerading as the spin doctor's lost iPhone, it featured new material from from the writing team behind the show and its movie spin-off In The Loop.
Channel 4's Facejacker series also got an official app in 2012, with character soundboards, photo-sharing features and a system of rewards designed to be unlocked as fans watched the show air on TV.
The developer behind that, Widebeam Digital, has also released a pair of apps for comedian Leigh Francis' Keith Lemon character: Keith Lemon's Mouthboard and Ask Keith. The latter, a virtual-assistant spoof, also used in-app purchases: £1.49 to upgrade to a "ruderer mode".
Radio Alan is the latest such app to launch initially as an iOS exclusive. That should be good news for Apple, although as the company fends off suggestions from some quarters that iPhone is losing its cool factor compared to Android, a Partridge endorsement may be a double-edged sword. Reported by guardian.co.uk 21 hours ago.
Alan Partridge's music taste may be "surprisingly great" according to Guardian critic Alexis Petridis. Now fans of Steve Coogan's character can hear how he'd sound introducing their own music collections on North Norfolk Digital.
BBC Worldwide has launched an official Radio Alan iPhone and iPad app, which plays audio clips of Partridge's broadcasts in between songs from users' own iTunes libraries.
The app offers individual soundbites for specific artists if it recognises them on the device – "Keep your clubs away from his young, it's Seal!" for example – with a built-in Partridge Playlist directing fans to other songs with specific introductions on Apple's iTunes store.
BBC Worldwide and Coogan's production company Baby Cow worked with British developer Touch Fantastic on the app, with the clips taken from the Mid Morning Matters web series.
The app, which costs 69p for iPhone and iPad, offers an additional "Alan Pack" of clips for a further 69p via in-app purchase, with the promise of more material to come in the future.
Its release comes alongside Partridge's big-screen debut in the Alpha Papa film, which has been receiving warm reviews since its premiere in the character's stomping ground of Norwich.
Radio Alan is part of a wider trend for apps that promote films or TV shows, while also providing an additional revenue stream for their producers.
Political satire The Thick of It spawned an app called Malcolm Tucker: The Missing Phone, for example. Masquerading as the spin doctor's lost iPhone, it featured new material from from the writing team behind the show and its movie spin-off In The Loop.
Channel 4's Facejacker series also got an official app in 2012, with character soundboards, photo-sharing features and a system of rewards designed to be unlocked as fans watched the show air on TV.
The developer behind that, Widebeam Digital, has also released a pair of apps for comedian Leigh Francis' Keith Lemon character: Keith Lemon's Mouthboard and Ask Keith. The latter, a virtual-assistant spoof, also used in-app purchases: £1.49 to upgrade to a "ruderer mode".
Radio Alan is the latest such app to launch initially as an iOS exclusive. That should be good news for Apple, although as the company fends off suggestions from some quarters that iPhone is losing its cool factor compared to Android, a Partridge endorsement may be a double-edged sword. Reported by guardian.co.uk 21 hours ago.