This is Nottingham --
A RADIO station is taking on high street shops and supermarkets after creating its own Christmas TV advert.
BBC Radio Nottingham has created the film which showcases the journey of a lonely snowman searching for the perfect radio station for the festive period.
The film features Andy Whitaker, who wanted to find out how to make an iconic advert like the ones being aired for Marks & Spencer, John Lewis and Sainsbury's.
The breakfast show presenter said: "It's been loads of fun putting together a Nottinghamshire Christmas TV advert.
"The film shows a great range of iconic Nottinghamshire places and demonstrates the talent in the local creative industries who have worked with us to produce it.
"I hope when you see it you will want to share it with your friends and really spread the message of a Nottinghamshire Christmas."
The film which is just over a minute long follows the snowman's journey on a tram, at Nottingham Castle and even skating on the ice rink in the Old Market Square before reaching the radio station's studio.
Nottingham Trent University students, past and present, from the university's props and the multimedia departments, worked with the station to create the film.
Course leader Jools Ayodeji said: "There were nine of us working on the project altogether and we are all really pleased with the results.
"It was a fantastic opportunity for the students and it really is crucial that they get work experience like this because it improves their employability.
"We actually started the project about five weeks ago and the students that helped, did it all in their own time."
The song The Power Of Love was used in the video and vocals were provided by rising Nottingham star Sabrina Sandhu with Nina Smith providing backing vocals.
Sabrina, 19, of Sherwood Rise, said: "When I was asked to do it I was so excited and went and recorded it the next day.
"This will be the first time my voice has been on anything like this.
"I am massively excited about the project and really hope it does well.
"I really hope the video goes viral and as many people see it as possible.
"It is such a lovely film for a lovely city."
The advert was shown on BBC1 yesterday morning. Reported by This is 18 hours ago.
A RADIO station is taking on high street shops and supermarkets after creating its own Christmas TV advert.
BBC Radio Nottingham has created the film which showcases the journey of a lonely snowman searching for the perfect radio station for the festive period.
The film features Andy Whitaker, who wanted to find out how to make an iconic advert like the ones being aired for Marks & Spencer, John Lewis and Sainsbury's.
The breakfast show presenter said: "It's been loads of fun putting together a Nottinghamshire Christmas TV advert.
"The film shows a great range of iconic Nottinghamshire places and demonstrates the talent in the local creative industries who have worked with us to produce it.
"I hope when you see it you will want to share it with your friends and really spread the message of a Nottinghamshire Christmas."
The film which is just over a minute long follows the snowman's journey on a tram, at Nottingham Castle and even skating on the ice rink in the Old Market Square before reaching the radio station's studio.
Nottingham Trent University students, past and present, from the university's props and the multimedia departments, worked with the station to create the film.
Course leader Jools Ayodeji said: "There were nine of us working on the project altogether and we are all really pleased with the results.
"It was a fantastic opportunity for the students and it really is crucial that they get work experience like this because it improves their employability.
"We actually started the project about five weeks ago and the students that helped, did it all in their own time."
The song The Power Of Love was used in the video and vocals were provided by rising Nottingham star Sabrina Sandhu with Nina Smith providing backing vocals.
Sabrina, 19, of Sherwood Rise, said: "When I was asked to do it I was so excited and went and recorded it the next day.
"This will be the first time my voice has been on anything like this.
"I am massively excited about the project and really hope it does well.
"I really hope the video goes viral and as many people see it as possible.
"It is such a lovely film for a lovely city."
The advert was shown on BBC1 yesterday morning. Reported by This is 18 hours ago.
